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Bachelor of Science in Business Administration

Bachelor of Science in Business AdministrationThe VIU Bachelor of Science in Business Administration (BSBA) program prepares students for leadership positions in the 21st century global marketplace. Future business leaders will be prepared to balance the goals of economic success with the constraints of greater social and environmental responsibility. Students are taught by distinguished interdisciplinary faculty who are experts in their fields. VIU students learn to integrate changing human and information resources with continually developing technology, while nurturing the entrepreneurial spirit that has always been a key characteristic of successful business management. The School of Business offers three concentrations for the Bachelor of Science in Business Administration. They are Finance, International Business and Marketing.

The BSBA degree at VIU is earned by completing a total of 40 courses (120 credit hours). This program is generally completed within eight (8) semesters. Both on-campus and online BSBA programs are offered.

When students enter the BSBA program, they will complete the seven (7) mandatory courses (21 credit hours) essential to the future business administrator. Students will continue to take their General Education Core (GEC) courses with three (3) courses (9 credit hours) from the social sciences and two (2) courses (6 credit hours) from the laboratory sciences, for a total of 12 GEC courses (36 credit hours). Students will continue their education with eight (8) Foundational Core courses (24 credit hours) and 10 Professional Core courses (30 credit hours). Students are also required to take four (4) elective courses (12 credit hours). In their third and fourth years of study, students specialize and take six (6) concentration courses (18 credit hours) in finance, international business, or marketing.

Finance

Concentration Highlights

VIU’s BSBA in Finance prepares students to examine the decision-making process and the role of markets in the allocation of both real and financial resources. Integrating the fields of finance and business economics, students explore both theoretical and applied concepts in the related fields of corporate finance, investments, speculative and financial markets, real estate, banking, industrial organization, and public policy. Balanced emphasis is placed on both primary theory and its application to business problems. Our professors are experts in the finance, business, and management fields, and they use their practical experience to help our students be successful beyond the classroom.

Concentration Courses

Students must complete all of the concentration courses listed below.  All concentration courses are CPT eligible.

Course Code Course Name Credit Hours
BUSS 314 Corporate Finance 3
BUSS 420 Introduction to Investment Banking 3
BUSS 430 Financial Analysis and Valuations 3
BUSS 444 International Finance 3
ECON 207 Intermediate Microeconomics 3
ECON 208 Intermediate Macroeconomics 3
Total Credits Required 18

Professional Associations

Chartered Financial Analyst

International Business

Concentration Highlights

The International Business concentration provides a solid foundation in the theory and practice of modern business organizations in relation to current economic, political, and socio-cultural environments. Students prepare for leadership positions in the 21st century global marketplace. Coursework teaches future leaders to balance the goals of economic success with the constraints of greater social and environmental responsibility.

Concentration Courses

Students must complete all of the concentration courses listed below.  All courses are CPT eligible.

Course Code Course Name Credit Hours
BUSS 154 Introduction to Import and Export 3
BUSS 340 International Business 3
BUSS 420 Introduction to Investment Banking 3
BUSS 442 International Marketing 3
ECON 443 International Strategy 3
ECON 444 International Finance 3
Total Credits Required 18

Marketing

Concentration Highlights

VIU’s BSBA in Marketing provides students with an opportunity to study the subtleties of human behavior that impact marketing and consumer decisions. Creating a new product or service is no longer enough to cause a firm to succeed in the global marketplace. Marketing makes the critical connection between the firm which produces products or services and the consumer. Our professors are experts in the marketing, business, and management fields, and they use their practical knowledge to help our students thrive beyond the classroom.

Concentration Courses

Students must complete all of the concentration courses listed below.  All concentration courses are CPT eligible.

Course Code Course Name Credit Hours
BUSS 322 Marketing Research 3
BUSS 421 Advertising and Promotion 3
BUSS 422 Sales Management 3
BUSS 423 Services Marketing 3
BUSS 424 Non-Profit Marketing 3
BUSS 442 International Marketing 3
Total Credits Required 18

Professional Associations

When students enter the BSBA program, they will complete the seven (21 credit hours) mandatory courses essential to the future business administrator. Students will continue to take their General Education Core (GEC) courses with three (9 credit hours) courses from the social sciences and two (6 credit hours) courses from the laboratory sciences, for a total of twelve (36 credit hours) GEC courses. Students will continue their education with eight (24 credit hours) Foundational Core courses and ten (30 credit hours) Professional Core courses. Students are also required to take four (12 credit hours) elective courses. In their third and fourth years of study, students specialize and take six (18 credit hours) concentration courses in Finance, International Business, or Marketing.

Area # of Courses Credit Hours
General Education Core Courses 12 36
Foundational Core Courses 8 24
Professional Core Courses 10 30
Elective Courses 4 12
Concentration Courses 6 18
Total 40 120

Communications (3 Courses) 9 Credit Hours

Students must take the following three courses to fulfill the Communications requirement of the General Education courses.

Course Code Course Title Credit Hours
COMM110 Oral Communication Skills 3
ENGL113 English Composition and Rhetoric 3
ENGL120 Academic Writing 3

Arts & Humanities (2 Courses) 6 Credit Hours

Students must take two of the following courses to fulfill the Arts & Humanities requirement of the General Education courses.

Course Code Course Name Credit Hours
HUMN101 Introduction to the Arts and Humanities 3
LING105 Language and the Human Experience 3
PHIL101 Philosophy 3
RLGN110 Comparative Religion

Social Sciences & Cross Cultural Studies (2 Courses) 6 Credit Hours

Students must take two of the following courses to fulfill the Social Sciences & Cross Cultural Studies requirement of the General Education courses

Course Code Course Title Credit Hours
GEOL101 World Geography 3
GOVT120 Comparative Government 3
GOVT130 American Society and Politics 3
GOVT140 International Relations 3
HIST101 World History 3
PSYC101 Psychology 3
SOCI101 Sociology 3

Mathematical Sciences (1 Course) 3 Credit Hours

Students must take one of the following courses to fulfill the Mathematical Sciences requirement of the General Education courses.

Course Code Course Title Credit Hours
MATH160 Pre-Calculus 3
MATH165 Calculus I

Natural Sciences (2 Courses) 6 Credit Hours

Students must take two of the following courses to fulfill the Natural Sciences requirement of the General Education courses.

Course Code Course Title Credit Hours
BIOL101 General Biology 3
CHEM105 General Chemistry 3
GEOL101 Introduction to Geology 3
PHYS110 College Physics 3

Languages (2 Courses) 6 Credit Hours

Students must take two of the following courses to fulfill the Languages requirement of the General Education courses.

Core Courses (8 Courses) 24 Credit Hours

Core Courses provide students with the skills and knowledge that all managers need to succeed. Each candidate must complete the following Core Courses.

Professional Core Courses (10 Courses) 30 Credit Hours

Professional Core Courses further enhance the skills that employers desire in their future managers. Each of the following Professional Core Courses will be completed.

Concentration Courses (6 Courses) 18 Credit Hours

Students must specialize in one of the concentrations listed below. Students complete all of the Concentration Courses. All concentration courses are CPT eligible. Please click on the Explore Concentrations tab to learn more about the specific concentration requirements.

Course Code Course Title Credit Hours
Finance International Business Marketing

Electives (4 Courses) 12 Credit Hours

Students must take four electives. These electives can be chosen from any of the courses listed below or students may take any concentration course for which they have met the prerequisites.

For students who do not have transfer credit it is strongly suggested that they complete two summer semesters to stay on track for completion within four years.

Course Code Course Name Credit Hours
First Semester
ENGL120
MATH160
COMP127
BUSS210
Second Semester
COMM110
HUMN101
STAT200
COMP124
Third Semester
ENGL113
BIOL101
ACCT201
BUSS301
Fourth Semester
HIST101
RLGN110
BUSS302
CAR100
Fifth Semester (Suggested Summer Semester)
GEOL101
FREN100
ACCT202
ECON102
Sixth Semester
PSYC101
FREN105
ACCT305
ECON101
Seventh Semester
BUSS303
BUSS307
BUSS312
Concentration
Eighth Semester (Suggested Summer Semester)
BUSS406
BUSS407
Concentration
Concentration
Ninth Semester
Concentration
Concentration
Concentration
Elective
Tenth Semester
BUSS480
Elective
Elective
Elective

The Bachelor of Science in Business Administration program at Virginia International University has been placed on student achievement show-cause by their accreditor, the Accrediting Council for Independent Colleges & Schools (“ACICS”), due to material noncompliance with its placement rate standard of 60%.